When the #motrinmoms thing blew up recently I added the keyword as a Filtr to my Filtrbox account. After skimming the results for a few days and noticing the volume of conversations were dying down quickly wanted to see what that would look like visually. Here's a graph for the last 15 days... Net-Net: Don't piss off mommy bloggers...ever. I wasn't even tracking tweets with this account and there were 60 posts on this topic in a single day.